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Friday, April 22 2011

If you have been following my blogs for the past several years when I began posting in January 2008, you will know that I don't tend to "vent"; I simply provide information that I feel will be useful to you.

However, lately I have been noticiing how several advertisements for organizational products have been "selling their wares" so to speak in print and on television.

One company in particular has a great line of products, but let's get real here.  Have you seen the ads for Real Simple?  Their products are available at Bed, Bath & Beyond.  They sell over the door shoe organizers, storage bins, purse organizers, sweater organizers and slim line hangers, to name a few.

The products are great - I use them quite often for my clients - but their ads, that's another story.

There is one ad in particular that was in the Real Simple magazine not that long ago.  It shows a picture of a closet.  I don't know about you, but in all my years, I have never seen such a minimalistic closet as this one.  Granted, their products help categorize items together and that's a great thing.  However, do you know any woman whose entire wardrobe consists of 6 pair of shoes, 8 handbags, 18 tops and two pair of pants?  And to top it off, the floor is completely clear!  Who lives like this?  Not anyone I know. 

A closet organized with Real Simple Solutions products

Most people I work with have closets so full of clothing, they don't even know what they have until we go through it.  There is stuff on the shelf above the rod, the rod is jammed with all types of clothing on all types of hangers and the floor is filled with shoes, boxes of miscellaneous items and some things that are not even identifiable.  That's to be expected when you are dealing with clutter, but trust me, when I get done doing what I do best, it will never end up looking like the closet in the picture above.  

I truly think the advertisers should put more effort into how they display their products in a more realistic way.  Don't make people feel bad that they have so much more to store away.  Show them how a full closet full of clothing, shoes and accessories can realistically look with the use of their products.  I know their line of products is called "Real Simple" but...

That's all I'm saying.

If you are feeling overwhelmed with the clutter in your closet and need some help, don't hesitate to contact me.  I will be glad to help - but please, don't expect me to get rid of so much of your stuff that it looks like the ad above.  That will not be happening!

 

 

Posted by: Audrey Cupo AT 10:39 am   |  Permalink   |  0 Comments  |  Email
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